07 Who we are

An operations partner built for the financial advisor space.

Solution Driven Technology focuses exclusively on financial advisors and firms. We pair deep, hands-on knowledge of the advisor tech stack with custom development and supporting IT to remove operational friction and create real capacity for growth.

· Our story

Built around the systems advisors actually run on.

Solution Driven Technology was founded with a single focus: helping financial advisors and firms operate more efficiently. Not as a generalist IT company that also serves advisors — but as a team that lives inside the advisor tech stack and knows it deeply.

We pair operational and technical experience built specifically around the systems, workflows, and compliance requirements that financial advisors run on every day. Every engagement is grounded in that focus — we don't take on work outside the financial advisor space.

Founded by Jason Roberts, a long-time North New Jersey resident, the firm serves advisors nationwide. Software engagements run fully remote; on-site IT and infrastructure work is available for practices in the region.

Jason Roberts
Founder & Owner · North New Jersey
FocusFinancial advisors & firms
SpecialtiesCRM · Automation · Data
Also handlesIT · Phone · Networking
Custom buildsPower Apps · Dashboards
ComplianceBroker-dealer aligned
Service areaNorth NJ & remote nationwide
Experience30+ years
06 How we work

A clear path from discovery to ongoing optimization.

Every engagement follows the same structure — so you always know where you are in the process and what comes next.

PHASE 01

Discovery

We audit your technology stack and workflows, verify integrations, and identify the highest-impact opportunities — then turn them into a clear, priced scope of work. No vague proposals, no surprise scope changes.

PHASE 02

Build & Deploy

We configure, connect, and automate your existing infrastructure — standing up workflows, data structure, and custom tools, all reviewed for broker-dealer compliance before anything goes live.

PHASE 03

Optimize

Post-launch oversight keeps automations accurate and monitored, with continuous improvement as your processes, reporting needs, and CRM standards evolve. We don't build and walk away.

Compliance-first by design. Every solution we build operates strictly within broker-dealer guidelines and is submitted for approval before implementation — so you get efficiency without compromising oversight.

Want to work with a partner who knows the advisor space?

Start with a discovery session. We'll learn your practice, identify what's slowing you down, and propose a clear path forward.